DXperts in Action: How Costa Coffee successfully launched highly original digital experiences for their customers around the globe

Digital experts in any company, brand or team can advocate for solving digital challenges by building solutions that change the way things are done.

DXperts in Action is a peer-to-peer virtual event series built for (and by) a community of digital experts. The series shares real stories from forward-thinking brands and partners on how they used Contentful to solve their technical challenges and deliver agile and scalable digital experiences.

For the last 50 years, Costa Coffee has been delighting customers across the UK with handcrafted coffee. They revolutionized the coffee on-the-go market and currently have a presence in 32 countries with more than 4,000 stores and 10,000 self-service machines. Voted the UK’s favorite coffee shop 10 years in a row, they pride themselves on their collaborative and inclusive workforce who continually unlock new growth and innovation.

In 2019, on the heels of an acquisition by Coca-Cola, Costa Coffee needed to relaunch their website and improve their mobile experience. In order to scale their operations across the globe and retain the beloved customer brand they’d worked so hard to build over the past several decades, Costa Coffee needed to transform their content stack and execute quickly on their vision.

Watch this on demand talk with Gordon Lucas, Global Head of Digital Engineering, and Sezin Cagil, Agile Delivery Manager, at Costa Coffee to hear firsthand their key learnings from launching successful, highly original digital experiences for their customers around the globe.