MACH Alliance & Contentful
![MACH Alliance badge](https://images.ctfassets.net/fo9twyrwpveg/2e0U2pE0gh7FxrxToqbuFk/d3c4f3c9690bbbbbd972b8566ccf8ddb/MachHeader_V3.png)
Contentful partners with industry leaders to build the future of digital
The MACH Alliance promotes the adoption of best-of-breed enterprise technology ecosystems. The primary goal of the Alliance is to educate and provide assistance across the industry when embarking on a transition from legacy infrastructure to a composable approach.
By collaborating with like-minded industry pioneers, Contentful remains at the forefront of technological advancements, ensuring that our customers benefit from the most forward-thinking solutions available in the market.
"As one of the earliest members of the MACH Alliance, Contentful stands by the values and technological innovation that's powering the future success of the world's leading companies."
What is MACH?
We are disrupting the market, leading the composable movement. By teaming with fellow MACH members, we are driving meaningful collaborations, providing forward thinking solutions, and propelling the industry forward.
Architecture that consists of loosely coupled, fine-grained services, vs. a unified, monolithic unit.
![An illustration showing microservice icon atop a layered tech stack](https://images.ctfassets.net/fo9twyrwpveg/6SGDBCXAzRcNPzVnD7CEZj/dba55b86bbac99fb088e5318358f62c1/Frame_1_Microservices.png?w=1500)
Benefits of composable: Perspectives from Valtech
Dina Apostolou (VP Marketing @ Contentful) discusses the key advantages of composable commerce for contemporary organizations with Todd Harris (SVP, Global Strategic Alliances) and Casper Rasmussen (Global SVP of Technology @ Valtech) at Shoptalk 2023.
![video thumbnail for the video with the id u46phoonb1](https://embed-ssl.wistia.com/deliveries/84c65b12e8609ed08eb85807e9d4d4ab67cc1074.jpg?image_crop_resize=774?image_crop_resized=810x464)